New trends in the pet industry in 2025: Smart technology and green innovation will lead the future market

The pet industry will continue to heat up in 2025, with intelligence and sustainability becoming key market keywords. From pet-specific smartphones to cell-cultured food, innovation is constantly reshaping pet lifestyles and creating new development opportunities for pet product companies.

With the continued expansion of the pet economy, the global pet consumer market is ushering in a new wave of innovation. Recently, international brand GlocalMe launched the PetPhone, the world's first smartphone designed specifically for pets. This device allows pets to initiate calls independently, allowing owners to remotely comfort their pets at any time, opening up new opportunities for intelligent pet interaction.

Meanwhile, Singaporean food technology company Umami Bioworks has received EU approval to introduce cell-cultured seafood ingredients into the pet food market, with plans to mass-produce them in 2026. This breakthrough not only meets pets' demand for high-quality protein but also drives the pet food industry towards sustainable development and environmental protection.

Technological innovation is also evident in home pet care. A series of smart new products, including the Petlibro smart camera, the Birdfy solar-powered bird bath, and the Elfin D1 Pro pet water dispenser, have been released, providing pet owners with a more convenient pet care experience. At the same time, some markets have also exposed challenges in food transparency and quality regulation, leading consumers to call on the industry to strengthen testing and information disclosure.

Driven by intelligent and environmentally friendly trends, the pet industry is rapidly evolving, with pet consumption shifting from basic needs to quality and personalization. Innovative technologies not only meet pet owners' desire for convenience but also provide companies with opportunities for competitive differentiation. In the future, strategies centered around smart devices, sustainable food, and transparent regulation will become key areas for pet product companies to break through.